Past Work & Certifications
Celebrating Women in RPO Awards CAMPAIGN
In March of 2021, I had the opportunity to help brainstorm, plan, and execute the “Celebrating Women in RPO” awards campaign.
“In celebration of International Women’s Day on March 8th, the Recruitment Process Outsourcing Association is proud to present the Influential Woman and the Rising Woman awards, recognizing women in RPO who make a difference in the life of their organizations, their teams, and their clients.”
Along with creating multiple social media campaigns and communicating with nominees, I created digital illustrations to celebrate our nominees. Noted above are four out of twenty one women I created.
RPOA 2020 Fall Conference
During my time with the RPOA, I was able to create, organize, and execute a virtual conference. Responsibilities of planning the conference included:
Creating branding standards and pre-written social media prompts
Planning and creating a two-month-long social media campaign (LinkedIn, Twitter, and Facebook)
Updating posts via Hubspot
Coordinating with conference speakers and conference sponsors
Testing and executing the conference platform on Brazen
Talent Acquisition Transformed offered the exciting opportunity to learn from top industry experts, connect with peers, and engage with speakers and exhibitors. The conference was a 4-hour virtual event that featured a keynote speech, 3 educational sessions, 2 networking sessions, and a happy hour.
Biden-Harris Campaign
During the 2020 election, the Biden-Harris Campaign reached out to me to help create a testimonial for young people about the importance of voting. In collaboration with MainStreet One, I planned and created multiple social media posts about importance of voting for elected officials that support mental health reform and legislation.
Freelance Work
I have had the great opportunity to work with multiple brands such as Genexa, Smart Sweets, and &pizza to create content for their social media platforms. Steps to executing these campaigns include discussing ideas with the Public Relations team, shooting photos/videos, editing, creating appropriate captions, and uploading it to multiple social media platforms.
Certifications
Advanced Social Media Strategy Training and Certification // Hubspot
Advertising Display Certification // Google
Hootsuite Platform Certification // Hootsuite
Social Marketing Certification // Hootsuite
Fohr Verfiication // Fohr
Advanced Search Advertising // Google Adsense